One of the big ideas behind Wavo is that a robust community of music lovers can help surface great music and artists more quickly than traditional labels, media and radio. And then after we can help connect those trending artists directly to industry to take them to the next step.
We do this by letting our community vote up the tracks they like so that they trend and reach a wider audience on our platform. We call it crowdsourced music discovery.
Over the past year Wavo has grown to have more crowdsourced music charts and opportunities for emerging artists than any other service on the planet. Our communities have helped thousands of new artists get tracks signed, play the largest festivals in the world and break their tracks across our site and others.
In trying to build the most democratic platform for music distribution, one thing we take very seriously is manipulating voting by any means: manual, mechanical, or otherwise. This forbidden vote manipulation can include (but is not limited to):
- Using fake or multiple accounts, voting services, or any other software to increase votes on Wavo
- Spamming Wavo communities asking for votes
- Participating in a ‘voting ring’ – a group of people who share links to their submissions with the expectation of “vote for my track and I’ll vote for your track.”
Briefly, an individual voting on a track should be doing it because he or she likes the music.
Having said that, marketing is a key tool in any emerging artist’s toolbox. We are absolutely cool with artists marketing their tracks. For example, asking your fans on other networks (Facebook, Soundcloud, Twitter, Reddit, etc) to vote for your track is fine. Marketing is not cheating.
Unfortunately, as we’ve grown, we’ve had to deal with some users try to game the system and we wanted to make clear how we deal with cheating:
Wavo has automated systems in place to detects various kinds of suspicious activity using multiple different signals.
When suspicious activity is detected, the team is notified. In cases where the vote manipulation is clear and obvious, the artist that submitted the track will be notified as well and will receive a message like the one below:
We investigate each instance of cheating manually and take action when warranted. These actions can include anything from votes being removed to a user being banned. We also reserve the right to notify contest partners of vote manipulation.
When a contest ends, we will again manually check each track for cheating.
Often we get messages from users reporting suspicious activity. That is awesome, it helps keep the site clean and we look into every report we get. But we also want to make clear that in most cases we are already aware of the issue — we just wait until we have manually checked all of the votes, so that we don’t make any mistakes.
Cheating or attempting to manipulate voting will result in your votes being removed, money you spent wasted, your account being banned, and in some cases your reputation taking a hit with exactly the people you want to impress. So don’t do it.
Let’s all work together to make Wavo the one place on the web where music breaks for one reason and one reason only — because the people love it.
- The Wavo team